Candy Haupia - Standard Tier

This animation features our 2D animation style, where we add motion and life directly to your packaging design assets. With a focus on fluid motion, expressive characters, and engaging storytelling, we create animations that leave a lasting impression on viewers.

The project was a collaborative effort by two brands, so the main goal was to showcase both brands in equal measure while generating excitement for their new product release.

Animating the coconut character with fluid motion was a challenge that our team took careful time to perfect. Despite lacking arms or legs, the character moves throughout the scene, in a creative and engaging manner. We concentrated on animating the eyes to convey emotions like happiness and surprise to give emotion to the story. 

The client also purchased a standard tier audio upgrade, which includes a backing track and sound effects that are carefully timed to animation movements.

2D ANIMATION IN A 3D SPACE

Before reading this, did you notice the unique approach we took with this 2D animation? We seamlessly integrated the 2D characters into a multi-layer 3D environment, giving it an added depth that immerses viewers in the scene alongside the character, rather than just moving left to right like a traditional 2D project. Experience animation like never before—schedule a consultation below and let us bring your concepts to life!