This project began with the client's vision of creating a design that would evoke both the tropical taste and the whimsical charm of gummy candies. 

Initially, our team sketched out rough concepts, mapping the layout and composition of the underwater and above water scenes sized perfectly for our in-house packaging. These sketches were then refined into clean line art using vector illustration software, with vibrant colors infusing the scene with the tropical hues. This process of blending vector art with hand-drawn elements resulted in a captivating final design.